Hi, I’m Iva — a Berlin-based Product Designer with a background in art.

With 4+ years of experience in startup environments, I’m comfortable navigating ambiguity and shifting priorities. I work effectively within constraints, taking a systems-level approach and making deliberate decisions about scope and design fidelity to move projects forward efficiently.

What I do now

I’m currently working as Product Designer at a B2B platform where I’m focused on understanding user needs, simplifying complex user experiences and working towards decarbonisation in the real estate sector.

Before Design

I transitioned from creating site-specific art installations to designing practical, meaningful digital solutions. My interdisciplinary background helps me bring analytical thinking and creativity to products with real-world and environmental impact.

See my art practice

Curious to know more about me?

In my free time I am meditating, reading, running and hiking.

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Feel free to contact me.